Downloadable Reports
Stay informed with our latest reports that cover essential topics, emerging trends, and expert analysis. Explore practical insights and actionable recommendations designed to help your business thrive during a time when consumer needs and preferences are changing rapidly. Browse our free resources below and download your free copies today!
Can You Really Trust Your Data – Discover how to detect and prevent online panel fraud. Learn about our practical strategies that ensure your research data is genuine, reliable, and actionable.
Considered Purchase – Discover the five unique buyehttps://www.mm-eye.com/insight-lens-download-considered-purchases/r personas and how to connect with them at the right moment, with the right message.
The Conscious Consumer – Understanding the consumers who lead genuinely sustainable lifestyles and uncovering the barriers that prevent widespread adoption of conscious consumerism
The Say Do Gap – Introducing the underlying reasons behind the sustainability say-do gap and the barriers that prevent behaviour change.
The Evolving Consumer Mindset Towards Health & Wellbeing – Exploring how consumer attitudes towards health and wellness have shifted, particularly since the COVID-19 pandemic.
The Purchasing Power of Women – Key trends around how female consumers are shaping the market, particularly in areas such as sustainability, value, and digital adoption.
The Mature Consumer Market – Understanding key trends and insights to help unlock the vast opportunities that this underserved market offers.